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Media Kit


Advertising Programs

[Intro] [Targeting Capabilities]
[Banners/Buttons] [Priority Listings] [Cost Per Click]

Introduction

SkiCentral has a variety of advertising programs with targeted and run-of-site options. We work with our advertisers to build a package that meets their needs and exceeds expectations. We may recommend any one or a combination of placements and features including Banners, Buttons, Text Promos and Priority Listings.

Targeting Capabilities

  • By Content (Travel, Resorts, equipment, etc)
  • By Location (US, Canada, Colorado, California, etc)

Banners

Banners provide best branding and good click through rates. Our geo/topic targeting capabilities are second to none. Choose between any one or more of over 3,500 pages, and various placements: top of page, left side bar or right side bar.

Technical Specs

Top of Page Banners

  • 468 x 60 pixels banner in GIF, JPEG, Flash, Bluestreak and HTML format. (Ask us about other supported creative.)
  • Positioned at very top of page
  • Maximum size - 14K

Skyscraper Banners

  • 120 x 600 pixels banner in GIF, Flash, Bluestreak and HTML format. (Ask us about other supported creative.)
  • Positioned on right side of page
  • Maximum size - 18K

Side Bar Banners (Tiles)

  • 120 x 75 pixels banner in GIF or JPEG format
  • Positioned in left side bar below 'categories'.
  • Maximum size - 7K

    Formats available: 120x120, 120x60, 120x75, 120x240

Priority Listings

Priority Listings produce the highest click through traffic with typical cost per visitor averaging $.40 or less.

  • Bold, linked text
  • 25 word description
  • embedded keywords (15 max)

Cost Per Click

A CPC option is offered on selected programs and may incorporate various creatives including banners, buttons and priority listings.

 

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Advertising Programs
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Content Areas
Visitor Statistics
Site Popularity
List of Advertisers
Rate Card
Advertising Request (General)
Advertising Request (Priority Listings)
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"Our program speaks for itself... 75% of our advertisers renewed this season!"

 

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